Australia’s Lingerie Blog for Women D Cup and Up

Body Image

Elomi Morgan Banded Bra Purple Lily

This blog has been guest-written by Belle; a Brava customer who starred in our ElomiXBrava campaign. I’m so grateful for the opportunity to appear in this campaign - every bra I currently own is Elomi and I am a long-time customer of Brava. I have to travel an hour to get to a Brava store, but I happily do it. Brava staff are honest, their knowledge and expertise fitting is the best I’ve found, and they have wonderful brands like Elomi that suits my needs. It has been over a month since the photo-shoot, ...

Ruby wearing Elomi Matilda

This blog has been guest-written by Ruby; a Brava customer who starred in our ElomiXBrava along with her Mum - Katherine. I had so many bad bra shopping experiences before discovering Brava. I would always come out with the wrong size and feeling discouraged and broken. After a while I just started to think this is going to be it. This is what bras are going to feel like. When my sister first told me about Brava, I was 14 and I couldn’t believe it was true. I expected ...

Annabelle wearing Elomi Matilda

This blog has been guest-written by Annabelle; a Brava customer who starred in our ElomiXBrava campaign. It was just another Thursday night in my ordinary week when I came across the opportunity to participate in a photography and video campaign for one of my most loved stores Brava and the brand Elomi.  Usually I'd see an opportunity like this and really want to apply but my lack of confidence, lack of faith and overwhelming vulnerability would stop me. This time was different. I came across the opportunity at a time when I ...

Elomi Sachi Plunge Bra - Fuller Bust Plus Size Bras

“I can NEVER find pretty lingerie in my size.” “I stopped trying to run years ago... but I dream of being able to do a fun run.” “I haven’t played at the beach with my kids for years. I just can’t find a swimsuit that I feel good in.” Sound familiar? If it does, then we've got good news for you. We know that for many fuller-busted and plus-size women, the idea of finding a comfortable, supportive and pretty bra can feel like an impossible feat. But there are indeed options available... and yes, ...

This Girl Can - VicHealth

A phrase we often hear when fitting a woman into a sports bra is ‘I know I don’t look like I work out’. What does fit and healthy look like? It’s saddening that many women do not participate in healthy activity because they are uncomfortable with their bodies and feel exposed with a bigger bust. In a recent survey, 55% of Brava customers surveyed said their breast size has prevented them from participating in sport*. This is a confronting response when you consider the adverse effects on your health and fitness. The ...

Mother & Daughter Bra Shopping

Do you remember your first time? Did your mum take you? Or did you go alone? Bra shopping can be a lovely ritual between mothers and daughters. Your daughter’s breasts are a part of her development and she needs support and understanding about how her body is changing. Changes to her body can almost happen overnight, and it is crucial to prepare her for it. This conversation may set the tone for the relationship your daughter has with her own body. How she is treated at a lingerie store can also have a huge ...


Have you been wearing the same bra size for years? If the answer is yes, then you have good company. Many of us have an idea of our bra size, but often we pick up the same bra size that we have always worn without taking into account body changes such as weight loss, weight gain, pregnancy, menopause and various hormonal changes. In a recent survey of our customers, we discovered that 95% of women visiting Brava for the first time were wearing the wrong bra size. There is such a variation in sizes between ...

Elomi Nicole Plunge Bra

I love you. How many times do we say this to others? It rolls off the tongue easily, meaningfully and truthfully. How often do you say it to yourself? Lingerie may be a necessity; an everyday basic that as a fuller busted woman you can’t go without, however it's been portrayed as something you splash out on to impress someone else. You’re the one that’s wearing this underwear, you need to feel your best in it. With that in mind, have a read of these empowering reasons to wear READ MORE >>

Our bodies are so varied, everyone is shaped uniquely. Bigger-busted women can face common challenges when bra shopping, but there are some beautiful bras designed especially to cater to D cup & up women. If you are curvy and short, you may be familiar with the below bra fitting challenges: The underwires may dig into your underarms. In the long-run, this can cause chaffing, discomfort and will be a bra that you want to throw off the minute you arrive home. Straps that are not fully-adjustable tend to sit too far down your ...

Bra myth: DD cup is huge!

Using the term  'DD cup' excites the boys and frightens the girls. But mention you are a G cup in polite company and people will look at you in disbelief. Many women think they are D cup and always seek that size. But when they submit to a proper fitting, D cup isn't even close. At Brava, it's not unusual to fit a woman who says she is 14D into a 10G bra. It happens all the time! Afterwards, she looks and feels much better but is often shocked (and maybe ...

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